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Social Media Landscape Briefing CPT

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Standard daily delegate rate R4,500 excl vat

Social Medial Landscape Briefing 2016

Sports Science Institute SA, Newlands, Cpt, Thurs – 22 Sep 2016

Arthur Goldstuck and 19 opinionated friends

            influencing marketers about influencing their target customers 

Announcing the 2017 annual landscape research results and insights at Jhb 20 Sep & Cpt 22 Sep plus expert opinions about the probable impact of the latest platform announcements.  The research is conducted by Arthur Goldstuck and Ornico.   Unique opportunity for digital marketers to assess latest information and opinions, from the most informed digital marketing consultants in SA about SA social media marketing 2017. We will focus on two groups of platforms, the big 5 FaceBook, LinkedIn, Twitter, Instagram, You Tube and the rising 5 WeChat, Whatsapp, BBM, Periscope, Snapchat.  And we are going to examine the social media measurements which really matter to marketers.  Very importantly we are going to talk about how brands can become successful social media publishers.  We will be finishing the day with Aki Anastasiou and a special edition of Technobyte highlighting what’s round the 2017 corners.


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Social Media Landscape Briefing 2016
 Thurs – 22 Sep 2016

Sports Science Institute, Newlands, Cape Town




Terry Murphy, Publisher, Marketing Mix


08h15 – 09h15

Announcing the stats, the trends and the insights

Arthur Goldstuck, MD, World Wide Worx


09h20 – 10h45

The top 5 platforms; panel discussion

How the research results and the latest important announcements will impact brand social media planning

 FaceBook, LinkedIn, Twitter, Instagram, You Tube

  Panel Leader: Michal Wronski, Director, Digital Flow


Matan Atias, Ad-tech Partner, Popimedia

Russel Smit, Senior Manager, Group Social Media, Standard Bank

Elizabeth Lee-Ming, CMO, Creating Meaning Online,Momentum

Marius Greeff, Founder, Turn Left Media

Liam Gibbs, Head of Planning, Quirk


10h45 – 11h15 coffee & networking

11h15 – 12h10

The rising 5 platforms; panel discussion

Why are they rising and who is following which platform

We Chat, Whatsapp, BBM, Periscope, Snap chat

 Panel Leader: Ahmed Kajee, Executive Head of Digital Old Mutual Global Emerging Markets          


Pierre Cassuto, Director, Strategic Partnership, Ole! Media Group

Jason Stewart, MD, Have you Heard


 12h15 – 13h00

Measurement systems and techniques in my business

 Panel Leader: Bellinda Carreira, Executive Head, Interactive Marketing, Standard Bank


Sagren Pather, Head, Digital Marketing, Standard Bank

Richard Mullins, Head MEA, Acceleration 

Francois van Dyk, Head: Operations, Ornico


13h00 – 13h55 lunch

13h55 – 14h00

Unlocking and Proving Business Value Through Social

No longer can you simply rely on ‘likes’ or ‘shares’, it is about showing your business how social media has an impact on revenue, customer satisfaction and brand reputation.  We will explore strategies and best practices to help transform your business with social the right way and win executive buy in.

Rylan Holey, EMEA, Partner Manager, Hootsuite



Brands as content publishers – the right content strategy for my business

Panel Leader: Luisa Mazinter, Group Chief Innovation Officer, Mortimer Harvey Group


Enver Groenewald, CCM Director, Africa, Unilever

Nicole Biondi, Strategic Communications & Content Manager, Cpt Tourism


10 min break

15h00 – 15h35

What’s around the social media corners

Key issues – Q&A’s

Panel leader: Scott Gray, Experience Director, Quirk


Sagren Pather, Head, Digital Marketing, Standard Bank

Richard Mullins, Head MEA, Acceleration 


15h45 conference closes


Contact: Sharon Angus-Leppan | E: | T: 021-7908147


Additional Information


Sports Science Institute SA, Newlands, Cpt

Date and Time

Thursday, 22 Sep 2016