About Marketing Mix Conferences
Marketing Mix Conferences are a vital source of latest best practice thinking and winning case studies and provide invaluable one to one networking opportunities. The events target professional marketers in SA and sub-Sahara Africa, and on occasion their corporate legal advisers. The four primary groupings are New Media, Shopper, Townships and Laws affecting marketers.
Marketing Mix Conferences works closely with the Direct Marketing Association (DMA), the Mobile Marketing Association (MMA SA) and the Marketing Association (MASA), the Integrated Advertising Bureau (IABSA) and the OHSA
Marketing Mix Conferences is a division of Systems Exhibitions Pty Ltd established in 1978. The MD is Terry Murphy, former president of the Institute of Marketing Management, past Chairman of the Specialist Press Association, former Director of POPAI SA, former GM of the Mobile Marketing Association SA and co-founder of Ecommerce Forum Africa (EFA)